Comments on: I like to reminisce with people I don’t know

By: Emily

Emily — Tue, 01 Jun 2010 07:53:33 +0000

Tom, thanks for the Steven Wright link and your branding insights.

Wright is so good. And his brand has the perfect blend of relevance and difference.

Brands can be relevant but not different.

Brands can be different but not relevant.

But “relevant difference” is the art of branding at its highest.

Keep creating,
Mike

Russell Jensen — Mon, 26 Oct 2009 20:18:41 +0000

Tom,

Thanks. Great reminder of the need to be clear and focused with your brand. You can’t have everything. Where would you put it?

Russell

Elizabeth Saunders — Fri, 23 Oct 2009 14:51:54 +0000

It takes guts to pick a niche & stick with it, but it definitely pays off!

Great points!

Mike Wagner — Thu, 22 Oct 2009 17:18:15 +0000